You have probably read it already: for every product sold, we plant 1 tree in Madagascar. And that makes an impact!
With our reforestation project, we contribute to the recovery of the ecosystem and create jobs for the local population.
We do this in cooperation with Eden Projects.
Will you contribute a tree too?
1. Trees provide biodiversity
Forests hold about 80% of the world's biodiversity. A single tree can host hundreds of species of insects, fungi, mosses, mammals and plants.
Trees create an environment in which plants can grow that otherwise would not be there: flowers, fruit, leaves, buds and woody parts of trees are used by many different species.
2. Trees provide oxygen
Through photosynthesis, trees are our planet's hoovers. They absorb harmful pollutants and release clean oxygen for breathing.
A tree has the ability to remove harmful gases like carbon dioxide, making the air we breathe healthier.
3. Trees capture water
Trees consist more than 50% of water and need a steady source to grow and stay healthy. They therefore serve as a natural sponge, collecting rain, filtering it and letting the excess water drain away quietly again. T
hus, a tree reduces the risk of natural disasters such as floods and landslides.
he Bambook planting site is located in northwest Madagascar in the dry, deciduous zone of Madagascar. This zone is one of the most distinctive tropical dry forests in the world.
Madagascar is home to more than 200,000 unique species of plants and animals. But - deforestation is a major threat to biodiversity. Because - more than 90% of Madagascar's original forests have been destroyed. \
This has made animal species extinct and made it increasingly difficult for local people to live off the land. Because much of it has been felled, these forests are in critical condition.
As a result, local plant and animal species are threatened. Together with Eden Projects, we are planting trees to restore and expand vital animal habitats.
Biodiversity conservation is a top global priority due to the massive loss of many unique species and habitat.
Elke dag is een nieuwe kans om het beter te doen.
We zorgen voor wat ons lief is en maken keuzes die daarbij passen. Ontdek meer over people, products en planet!