You have probably read it already: for every product sold, we plant 1 tree in Madagascar. And that makes an impact!
With our reforestation project, we contribute to the recovery of the ecosystem and create jobs for the local population.
We do this in cooperation with Eden Projects.
Will you contribute a tree too?
he Bambook planting site is located in northwest Madagascar in the dry, deciduous zone of Madagascar. This zone is one of the most distinctive tropical dry forests in the world.
Forests hold about 80% of the world's biodiversity. A single tree can host hundreds of species of insects, fungi, mosses, mammals and plants.
Trees create an environment in which plants can grow that otherwise would not be there: flowers, fruit, leaves, buds and woody parts of trees are used by many different species
Through photosynthesis, trees are our planet's hoovers. They absorb harmful pollutants and release clean oxygen for breathing.
A tree has the ability to remove harmful gases like carbon dioxide, making the air we breathe healthier.
Trees consist more than 50% of water and need a steady source to grow and stay healthy. They therefore serve as a natural sponge, collecting rain, filtering it and letting the excess water drain away quietly again. Thus, a tree reduces the risk of natural disasters such as floods and landslides.
Madagascar is home to more than 200,000 unique species of plants and animals. But - deforestation is a major threat to biodiversity. Because - more than 90% of Madagascar's original forests have been destroyed.
This has made animal species extinct and made it increasingly difficult for local people to live off the land. Because much of it has been felled, these forests are in critical condition.
As a result, local plant and animal species are threatened. Together with Eden Projects, we are planting trees to restore and expand vital animal habitats. Biodiversity conservation is a top global priority due to the massive loss of many unique species and habitat.
With our reforestation project, we create employment and steady income for local people. We actively involve the local community in the reforestation of their community land.
Besides planting trees, together we need to ensure that fewer trees are cut down. The biggest causes of tree felling are the creation of arable land for palm oil and soya cultivation and overexploitation of wood (e.g. for furniture or paper). Through our endlessly reusable writing alternative, we ensure that many less trees need to be cut down. Not just planting, but stopping unnecessary tree felling.
We care for what we love and make choices that fit that. Find out more about our people, products and planet!